International Business Management (MGT488) — Notes, Syllabus & Past Questions

Strategies for managing operations and resources in a global market.

Elective Course8 Chapters
Chapter 18 Pages

Globalization and International Business

Concept of domestic, international and global business, Opportunities and challenges of IB. Globalization: Concept and drivers, Types of globalization: economic, cultural, political, environmental.

Read Notes
Chapter 210 Pages

Global Economy and Regional Economy

Global economy: concept, features and structures, changing demographics of global business, MNCs: Concept, types, structures, strategies, and problems.

Read Notes
Chapter 34 Pages

National Differences in Socio-cultural Environment

Socio-cultural implication on IB. Cultural differences: Determinants of culture: Awareness, values, norms, communication, language and religion. Dealing with cultural differences.

Read Notes
Chapter 45 Pages

National Differences in Political Environment

Political systems: Democracy & totalitarian spectrum, Business-government relations, Political risk: concept and types, Impact of political environment on international business.

Read Notes
Chapter 54 Pages

National Differences in Economic Environment

Economic system: market, command, mixed, Determinants of economic development: Inflation, Income (GDP, per capita income nominal & PPP, HDI), Level of economic development: developed, developing.

Read Notes
Chapter 69 Pages

International Financial Environment

Foreign exchange markets, Spot market, spot rate quotations, bid-ask spreads, trading in spot markets, cross exchange rates, forward markets, forward rate, long and short forward positions.

Read Notes
Chapter 75 Pages

Strategies for IB

International strategic management: Concept and importance, Modes of entry into a foreign market: Export and import, strategic alliances: equity based (wholly owned subsidiaries, acquisition.

Read Notes
Chapter 89 Pages

Functional Management and Operation of IB

Polycentric, ethnocentric, regiocentric and geocentric approach in functional management of IB. Global marketing strategies: Product strategy, distribution strategy, promotion strategy.

Read Notes