Globalization and International Business
Concepts of domestic, international, global business; opportunities, challenges; drivers of globalization.
International Business Management Chapters
B.Sc. CSIT - Eighth Semester
Global Economy and Regional Economy
Global economic structures, MNCs, strategies, problems, global business demographics, economic integration.
National Differences in Socio-cultural Environment
Socio-cultural factors, determinants of culture, communication, values, norms, handling cultural differences.
National Differences in Political Environment
Political systems, democracy vs totalitarianism, political risk types, impact on international business.
National Differences in Economic Environment
Economic systems, inflation, GDP, HDI, levels of development, economic indicators.
International Financial Environment
Foreign exchange markets, spot and forward markets, rate quotations, cross rates, long/short positions.
Strategies for International Business
International strategy management, market entry modes, export, import, strategic alliances.
Functional Management and Operation of IB
Polycentric, ethnocentric, regiocentric, geocentric approaches; global marketing, product and pricing strategy.